Barbie Leads the Way in DEI

Brand Rewind Barbie Leads the Way in DEI By TGS_Petia08Abd March 8, 2022 “The first 10 years of a girl’s life is spent playing with Barbies and the next 10 years are spent trying to look like one…” -Author Unknown Let the above quote sink in for a bit…DEEP right?! In recognition of International Women’s Day 2022, […]
When good intentions go wrong… “Thandiwe Newton Apologizes to Dark-Skinned Actresses”

Brand Rewind When good intentions go wrong… “Thandiwe Newton Apologizes to Dark-Skinned Actresses” By TGS_Petia08Abd February 23, 2022 Thandiwe Newton made a tearful apology to dark-skinned actors saying that she was sorry that she was the one being chosen. I think it’s important to note that this is not the first time that the […]
Cuomo Brothers_Boys will be held accountable for their actions

Micro Influencers Cuomo Brothers_Boys will be held accountable for their actions By TGS_Petia08Abd January 22, 2022 “The younger brother must help to pay for the pleasures of the elder.”-Jane Austen I am not sure in what context Jane Austen made the above statement, but it resonated perfectly with the current drama that has enfolded with […]
How to create an effective email marketing campaign in 2021? AI, hyper-personalization, and automation

Micro Influencers How to create an effective email marketing campaign in 2021? AI, hyper-personalization, and automation By TGS_Petia08Abd October 20, 2021 Learn what marketing techniques and tools are used to improve email marketing engagement and conversion rates in 2021. The digital age of customer communications has evolved rapidly and grew at an exponential rate during […]
3 ways your business can develop a social media strategy for success in 2021?

Social Media 3 ways your business can develop a social media strategy for success in 2021? By TGS_Petia08Abd August 27, 2021 The growing success for businesses on social media is no secret, especially when 83 percent of marketers ranked advertising on social platforms the second most successful marketing channel. But how are businesses gaining and measuring success […]
Why Micro-Influencer campaigns are the most effective form of Influencer Marketing

Digital Marketing with AI Why Micro-Influencer campaigns are the most effective form of Influencer Marketing By TGS_Petia08Abd August 26, 2021 4 Reasons Micro Influencer Campaigns Are the Most Effective Form of Influencer Marketing The Consumer Influences the Customer Influencer marketing is an evolved form of one of the most effective marketing forces since the Industrial […]