Tis The Season…For Representation!

Brand Rewind Tis The Season…For Representation! By TGS_Petia08Abd December 7, 2022 By Altia Bend  It’s that time of year again when every building is wrapped in LED Christmas lights and giant colorful ornaments appear around different cities. Unlike any other season, holidays depend heavily on eye-catching decorations and festive activities. However, have you ever stopped […]

One’s Waste is KraveBeauty’s Treasure

Brand Rewind One’s Waste is KraveBeauty’s Treasure By TGS_Petia08Abd November 16, 2022 By Altia Bend In the beauty industry, it’s very common to come across a lot of waste. Most consumers would assume all the waste is from packaging, but many would be surprised that some of that waste is from the product itself. However, […]

Could Musk Be The End of Twitter?

Brand Rewind Could Musk Be The End of Twitter? By TGS_Petia08Abd November 2, 2022 (image from Maryland Today-The University of Maryland) On October 27th, it was announced that Elon Musk became the owner of the social media app, Twitter. On his first day on the job, Musk publicly fired many of Twitter’s head executives, including […]

Personal Branding and Personal Business

Brand Rewind Personal Branding and Personal Business By TGS_Petia08Abd October 19, 2022 Long gone are the days when we could comfortably live our personal lives without our actions being linked to our place of business. With the growth of social media, personal experiences and professional personas are made public, making it very easy to find […]

From Clown Makeup to Raising Capital

Brand Rewind From Clown Makeup to Raising Capital By TGS_Petia08Abd October 5, 2022 By Altia Bend Earlier this month, TLB announced that it had raised $6.7 million with the help of  Pendulum, an inclusive and strategic growth investing and advisory platform designed for founders and leaders of color, to expand its house brands such as […]

Has LinkedIn Become The New Facebook?

Brand Rewind Has LinkedIn Become The New Facebook? By TGS_Petia08Abd September 21, 2022 Image from WorkLife.News Since its founding in 2003, LinkedIn has been known as a site with its main focus being a place to connect with those in your professional network, share your work experience, and job recruitment. Wirth over 830 million users, […]

Netflix: Core Values vs. Cultural Differences

Brand Rewind Netflix: Core Values vs. Cultural Differences By TGS_Petia08Abd September 17, 2022 Netflix has recently been under fire with Gulf Arab nations for what these nations call “offensive” videos. According to a joint statement issued on behalf of a committee of the Gulf Cooperation Council, Netflix has allowed content on its platform that “contradicts […]

“IDK” What’s Better Than Popeye’s New Meal Campaign

Brand Rewind “IDK” What’s Better Than Popeye’s New Meal Campaign By TGS_Petia08Abd July 26, 2022 Ever become frustrated after not being able to decide what to eat? Well, Popeye’s is changing that with their new “IDK meal”. Their “IDK meal”, which stands for “I don’t know” is Popeye’s solution for those moments where you’re starving […]

Queen Bey of Marketing

Brand Rewind Queen Bey of Marketing By TGS_Petia08Abd June 28, 2022 It is no secret that Beyonce’s team has been ahead of the marketing curve when it comes to the music industry. Back in 2013, Beyonce shocked the entire world when she released her self-titled album one Friday morning. Not only was having an album […]

National News to National Geographic: Christian Cooper Lands New Show

Brand Rewind National News to National Geographic: Christian Cooper Lands New Show By TGS_Petia08Abd June 2, 2022 May 25th  was one of the most horrific days of 2020. This day marked the arrest and murder of George Floyd, leading the country into an uproar against racial injustice. This also happened to be the same day […]